Born out of the need to create quality, fashion-forward technical outerwear for the individuals who represent L1. Since 2003, our goal and brand ethos is simple: the creation of premium goods for a customer who appreciates subtle details, impeccable fit and versatile performance. Our independence and disruptive creativity is what has drawn so many to the brand year after year, and this longing for newness and passion for change is what pushes us season after season. One thing does not define us. Rather, we collectively merge our passions to create our own style and redefine the idea of snowboard outerwear.
The L1 Premium Goods team includes: Jeremy Jones, Joe Sexton, Justin Keniston, Christy Prior, Dominik Wagner, Simon Gschaider, Tom Tramnitz, Dustin Craven and many more passionate individuals.
LATEST NEWS
Paid Programming's "Tuesday's Child"
Paid Programming strikes again with an insane street video.
Tuesday's Child Teaser by Paid Programming
Filmed in Montreal and Calgary, this crew put out a teaser that'll leave you wanting more. Watch here now!
FIRE MOUNTAIN — A Dome Trip To China
As the Grateful Dead would say...Fire! Fire on the mountain! Click HERE to watch FIRE MOUNTAIN now!
Thunderdome—by panic order
Keeping the Minnesota streets clean, panic order delivers us Thunderdome - a street snowboarding film
L1 Premium Goods 20th Anniversary
L1 Premium Goods celebrate their 20th Anniversary with the release of the Fall Winter 22/23 Collection
L1 Premium Goods—New, 20th Collection Now Live
Twenty years with a single-minded focus, blending fashion and function while maintaining the utmost level of performance.
FEATURES
FROM THE MAG: It Takes Nothing: L1 Goes to Butte — Issue 3.1
Hop in the van with Justin Phipps & L1 as the film for Tomorrow World. As seen in Issue 3.1.
L1 presents TOMORROW WORLD
L1's new move TOMORROW WORLD teaser and premiere...
"Run-In"—Ben Egan
Minnesota hustler on the come up. Ben Egan's Run-In interview, as seen in Issue 1.1.
Winter '22 Product Preview—L1 Premium Goods
Preview the new '21/'22 L1 Premium Goods line.
